South By Southwest (SXSW) is a little less than a week away, so time to get packing. SXSW Interactive (SXSWi) is the â€œtechyâ€ portion of SXSWâ€”the others are Film and Musicâ€”and is one of the geekiest popular culture events this side of San Diego Comic-con. While there isnâ€™t any cosplay and no one is likely to spit in your face if you tell them that Janeway was the greatest Star Fleet Captain of all time, SXSWi does attract the likes of Felicia Day, Devo and Bruce Sterling as regulars. Itâ€™s a mixture of art nerds, drama nerds and computer nerds, who are almost all focused on technology and culture.
This will be my 3rd year attending SXSW but my first as a non-speaker. In previous years Iâ€™ve given sessions on web typography and online comic books. This year I will be attending as a representative of my company, Forum One, and I will be able to sit back, relax and enjoy the sessions without the specter of an hour long speech hanging over my head.
While Iâ€™m by no means an old proâ€”this is the conferenceâ€™s 25th anniversaryâ€”I have picked up a few nuggets of wisdom over the years that I would like to share with you.